Coinciding with Terra Madre, Salone del Gusto is a fantastic food fair offering international and Italian food and drink to taste and purchase. Organic and locals foods in abundance.The Salone is open until 11:00PM, and for the past two evenings, I’ve eaten my dinner here. I’ve sampled delicious cheeses, Limoncello, cookies infused with saffron, handmade lorighittas in tomato sauce from Sardegna, lardo, gelato, oysters from Holland and the famous Barolo of Piedmont. Qui, ho mangiato bene!*
(Here, I have eaten well!)
The fourth biennial celebration of Good, Clean and Fair food – and Mother Earth – has begun!
On Thursday October 21, indigenous people from around the globe participated in a rousing opening celebration that included music and messages delivered in native dress and languages. “The Olympics of Slow Food” seems an accurate description of the ceremony held that evening in the Palasport Olimpico Isosaki in Torino, Italy.
Carlo Petrini, founder of Slow Food and Terra Madre, encouraged delegates to honor the women, elders, natives and farmers that are important pillars of our Slow Food community and reminded us of our responsibility to Terra Madre.
The four-day event offers workshops, exhibits, regional meetings and world music at the Lingotto Oval. Topics include: Biodiversity & Ecosystems, Sustainable Education, Safeguarding Our Coastal Environment, Sustainable Packaging and GMOs. Speakers present in their native tongue with simultaneous translations into eight languages.
On October 21, more than 5,000 representatives from around the globe will meet in Turin, Italy, for the fourth biennial Terra Madre. The five-day conference coincides with the Salone del Gusto international food fair. Farmers, artisan producers, chefs, educators, youth and musicians will convene to promote sustainable local food production in support of Slow Food’s tenets of good, clean and fair.
I’ll join SFSB Board Chair Peter Ruddock and three leaders from our East Palo Alto food community Collective Roots – Anne Evans, Reverend Bob Hartley and Eron Sandler – at food workshops, lectures and forums. I plan to report back to you with Terra Madre “news you can use.”
Welcoming guests at our Collective Roots benefit, Donato Enoteca
I’ve been preparing for the trip ever since this summer when I was chosen as an advocate. As vice chair of SFSB, I co-chaired our Terra Madre committee that staged a successful August benefit at Donato Enoteca to collect travel funds for our colleagues from Collective Roots. I’ve been taking Italian lessons from a wonderful teacher, Irene Corazza, to brush up on my verb tenses. I just finished reading Carlo Petrini’s book about the history of Terra Madre. And I’ve built a new website – Champion Organic Communications – focused on sustainability.
As a communications professional with more than 20 years in the business, I plan to bring back stories and photos from Terra Madre to our community. I’ll share everything locally and beyond through social media and my new website.
I’ll be blogging and tweeting from Italy, so please check for the latest at ChampionOrganic.com, subscribe to my RSS feed and follow me on Twitter @ChampionOrganic. You can participate in Terra Madre, too, through the open forums.